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The value of copywriting and pivot tables in influencer marketing

A talk by Pigar Mahdar
Digital Manager, Baldwin Boyle Group

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About this talk

A brief session on how BBG approaches influencer marketing, applying elements of storytelling, data-driven analysis and customer experience to ensure each influencer is maximised for the benefit of the campaign and consumer.


If you have questions for Pigar, please use the comments section on this page or click here to join our group discussion on Entrepnr.

Also, you might be able to meet the speaker too during our live virtual networking session at 5pm HK/SG time and have the chance to talk to him in real-time with video. Click here to register for the networking session.

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