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How do you go about selecting the right influencers for your brand? Do you look at the number of followers only? Or do you look at the personality? Both elements are important, but influencer marketing is also about sharing their authentic voice and experience with their followers. If the influencer is sharing to the wrong audience, it will defeat the whole purpose of influence. In this session, you will learn how to select the right influencers and execute a successful influencer marketing campaign for your brand.
If you have questions for Evangeline, please use the comments section on this page or click here to join our group discussion on Entrepnr.
Also, you might be able to meet the speaker too during our live virtual networking session at 5pm HK/SG time and have the chance to talk to her in real-time with video. Click here to register for the networking session.
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